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‘The people doing the work suffered’: The Return Podcast, episode 1


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During the last two years, loads has modified for Atlanta-based promoting company Fitzco. Like the remainder of the world, the company has weathered the Covid-19 pandemic. On the high of this 12 months, the company began return to workplace plans, grappling with what in-office work appears to be like like in the present day. 

In gentle of a extremely transmissible virus with plenty of unknowns on the time, Fitzco, together with the remainder of the working world, closed its doorways. Distant work turned the norm for a lot of, together with the advert company. To place it in perspective, the Pew Research Center reported that in 2019 (pre pandemic), solely 20% of individuals surveyed mentioned they have been doing their jobs from residence. By the tip of  2020, that quantity jumped to 71%. Of that 71%, most of them began working remotely as a result of their workplaces have been closed till this supposedly blew over. 

On the primary episode of The Return, senior advertising reporter and host Kimeko McCoy talks with Fitzco’s workers about every thing from disappearing strains between work life and residential life to how they’re now managing expectations forward of their first day again to in-person work. All whereas the pandemic rages on. 

Digiday is proud to current The Return, a podcast concerning the promoting trade because it grapples with returning to the workplace in a world pandemic that has pressured society to rethink the very thought of labor. 

In 4 episodes, The Return follows Atlanta-based promoting company Fitzco as the corporate returns to the workplace after a two year-pandemic hiatus, answering questions on Covid-19 security protocols amidst every new wave of the virus. It should additionally study firm tradition, the push to vary the way forward for work and what true work-life stability appears to be like like.

The Return is hosted by McCoy and produced by Digiday audio producer Sara Patterson. Subscribe to the Digiday podcast now on Apple Podcasts, or wherever you get your podcasts. 

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‘The people doing the work suffered’: The Return Podcast, episode 1



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