The Meticulous Blogger’s 12-Step Review Process

Do you utilize a weblog put up guidelines earlier than you publish?

Whereas planning your content material calendar is the primary a part of your publishing routine, fastidiously reviewing your put up is the ultimate stage earlier than it goes stay in your web site.

“High quality content material” isn’t nearly killer weblog put up concepts.

It’s about your whole writing habits and the care behind the scenes that makes nice content material attainable.

A weblog put up guidelines makes your job simpler

Along with good enhancing ideas you may use to shine your draft, right here’s a weblog put up guidelines you possibly can overview earlier than you publish.

It has 12 vital steps skilled writers persistently comply with after they produce high-quality work. The objective is to make sure your viewers engages along with your content material within the precise approach you deliberate.

Plus, you’ve gotten sufficient in your thoughts as a author. Getting within the behavior of following this course of makes your job simpler.

Sounds good, proper? Right here’s the system you can begin utilizing as we speak …

Step #1: Set your publish date and time

I all the time advise that setting your publish date and time is the very first thing you must do when you choose a “New Publish” in WordPress or some other publishing platform.

In case you begin writing or enhancing your content material whereas “Publish: Instantly” stays because the standing of your put up, you run the chance of publishing your draft prematurely by chance once you save your work.

You may be pondering:

“Run the chance? That most likely by no means occurs. It sounds slightly dramatic, Stefanie.”

Everybody who’s made this error as a result of they didn’t take heed to me once I gave this pointer is aware of I’m not being dramatic.

It occurs and it’s regrettable.

Step #2: Proofread your headline

Not one time.

Not two occasions.


I name this the Copyblogger Triple-Examine — it’s a staple on this weblog put up guidelines and a core aspect once you’re studying tips on how to write an excellent weblog put up.

Step #3: Proofread your subheadings

You guessed it.

Give your subheadings the Copyblogger Triple-Examine as effectively.

Once you’ve already spent a whole lot of time running a blog and enhancing your content material, it’s straightforward to miss errors in your subheads since you’re so conversant in what they’re supposed to say.

Step #4: Proofread your permalink (probably the most vital components of your weblog put up guidelines)

Discovering a typo in your content material’s URL is simply disappointing.

Fortunately, it’s fully avoidable if you happen to additionally give your permalink the Copyblogger Triple-Examine earlier than you publish.

Take a look at extra of my favourite proofreading ideas, and if you happen to’ve been proofreading for some time, you’ll particularly love this proofreading method.

Digital Commerce Companions is the company division of Copyblogger, and we concentrate on delivering focused natural visitors for rising digital companies.


Step #5: Choose the right put up writer/bio

Even if you happen to’re the one one that writes to your web site, don’t skip over this step in your weblog put up guidelines.

Are your by-lines personalised along with your identify and writer bio?

Embody these particulars so new readers can discover out extra about you.

In case you handle a multi-author weblog, be sure to’ve chosen the right writer and that their bio is present.

Nobody desires an e mail from a reader alerting them {that a} hyperlink in considered one of their posts doesn’t work or goes to the flawed web site.

After you’ve fastidiously chosen your hyperlinks, overview your put up within the Preview display screen and click on on all of them one final time.

Step #7: Examine your citation marks

They give the impression of being harmless, however citation marks may be irritating little critters for net publishers.

If a hyperlink isn’t working correctly once you take a look at it, the citation marks in your html may not be plain textual content.

Find these curly-Q-style citation marks in your Publish Editor, delete them, retype them, and try to be good to go.

This glitch isn’t as frequent because it was once, but when one of many hyperlinks in your put up isn’t working correctly, simply ensure to take a cautious take a look at your complete URL.

Step #8: Select your classes

Classes you arrange throughout your weblog launch assist set up your content material and make it straightforward for readers to seek out extra data on a subject.

For instance, I like directing individuals to our Modifying class on Copyblogger in the event that they’re taken with studying extra about content material enhancing.

Assign the suitable classes to your content material or create a brand new one if you happen to’re exploring a contemporary topic.

Step #9: Add your “extra” tag (or, the “wildcard” step in your weblog put up guidelines)

You may want so as to add a “extra” tag to your weblog put up.

This tag determines which textual content will present in your weblog’s residence web page, in case your full put up doesn’t seem there.

The “extra” tag inserts a hyperlink readers can click on on to view the remainder of your put up.

If that isn’t a part of your publishing course of, use this step on the weblog put up guidelines as a “wildcard” step — create a customized merchandise that’s obligatory to make sure your content material seems appropriate in your web site.

It’s vital to do not forget that these steps don’t help perfectionism. In truth, they will really assist you learn to begin writing and overcome perfectionism.

The information assist make sure you’ve executed your finest work, so you possibly can confidently publish it, let it go, and move on to your next piece of content.

Featured photographs aren’t simply to your weblog.

Get them set in the suitable spots in your publishing platform, so the right ones present up on social media once you share your content material and when different individuals share your content material.

Step #11: Write your meta data

Your meta title and outline show on search engine outcomes and social media.

Once you’re finding out tips on how to be a copywriter, you’ll learn to entice the suitable readers with intriguing blurbs.

Go forward, give them the Copyblogger Triple-Examine too. 😉

Step #12: Allow/disable feedback

Have you ever posted a remark coverage to your group?

Whether or not feedback are all the time enabled, or if you happen to flip them on/off relying on the piece of content material, get your remark part able to roll the best way you need.

Will you overview this weblog put up guidelines once you publish?

A weblog put up guidelines with easy gadgets may appear pointless and even, dare I say it, amateurish.

Know what’s actually amateurish?

Making a mistake you may have simply prevented if you happen to handled your work with slightly extra care.

Even once we know what to do, now we have to recollect to do it … each time.

So, preserve this put up helpful. You’ll be able to bookmark it, or use it as the muse to your personal personalized running a blog guidelines.

What steps would you add to yours? Share within the feedback beneath!


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