Digiday Dealbook: Shaky Q2 earnings, the Twitter deal drags on, publishers shrink staff and more

Welcome to Digiday’s DealBook. Our focus is to create a fast and straightforward rundown of the offers, acquisitions and hires that occurred final week. The purpose is to tell and replace you on the newest happenings within the business on the high of your inbox every Monday.  — Carly Weihe

  • As Q2 earnings rolled out final week, it was clear that some main platforms struggled to carry out amid rising financial uncertainty. Snap, Twitter and Meta fared worse than Google, which maintained its quarterly projections. 
  • Twitter has introduced it should have a shareholder’s assembly to approve Elon Musk’s acquisition of the corporate, regardless of the continuing lawsuit between the 2 events. The assembly of the shareholders can be reside streamed on Sept. 13, a month earlier than the official lawsuit is scheduled to start in Delaware in October. Whereas Musk has agreed to the Twitter lawsuit starting on Oct. 17, sooner than anticipated, some are skeptical that he’ll attempt to delay the lawsuit additional.
  • Shopify and Vox Media each introduced they are going to be shedding a portion of their employees following Q2 earnings and financial uncertainty. Shopify will lay off 10% of its workforce, whereas Vox will lay off 2%. 
  • Advert-tech firm Tremor Worldwide acquired Amobee for $239 million. The deal contains Amobee’s omnichannel DSP platform and can assist Tremor increase globally. 
  • MTV introduced a brand new “Finest Metaverse Efficiency” class for its 2022 Video Music Award. The transfer marks the continued shift of popular culture into the metaverse. 
  • Trailer Park Group, an leisure and advertising firm, introduced the launch of Mutiny, a brand new gaming company. The brand new company will additional the corporate’s progress within the gaming and esports house. 


Digiday Dealbook: Shaky Q2 earnings, the Twitter deal drags on, publishers shrink staff and more

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