Running a blog. It goes a little bit one thing like this:
- Consider concept
- Write a put up
- Take/supply/edit a photograph for the put up
- Format the put up
- Schedule or publish the put up
- Push the put up to social media
- Reply to feedback
However that’s just the start, proper? That doesn’t embrace planning, goal-setting, editorial calendars, blog design, design tweaks, multimedia, a number of updates on social media, a social media workflow plan, visitor running a blog, networking, sponsorships, affiliate gross sales, creating products, launching products, e-mail advertising, creating newsletters, being a part of the running a blog group, going to occasions, maintaining with traits…
There’s a lot to do.
Within the 5 years I’ve been running a blog I really feel like I’ve made all of the errors. Considered one of my greatest ones was losing time. If you’re running a blog on prime of labor and life and different tasks, that point you must spare is is finite. After crashing and burning with my poor habits, I realized in a short time what would work to chop down wasted time, and I then created methods to be extra environment friendly.
5 Methods to Make your Running a blog Life Simpler
Batching is while you full the identical or comparable duties in a single time period. As an alternative of writing a put up with a headline, picture, put up physique, and so forth, you may like to put in writing all posts for the week in a single go, edit and add all pictures in a single go, and so forth. It means you’re in the correct headspace for every activity, moderately than switching between what it is advisable do, then the subsequent activity, then again once more.
Batching can be super-useful for returning emails, scheduling social media, basic writing, researching, picture sourcing, and the menial activity you hate however have to be completed (accounts, anybody?!).
I’ve even gone as far as to decide on which days I batch course of. Mondays was content material creation, Tuesdays was e-mail and pictures… I’ve needed to make some changes this yr, however selecting days after I was most helpful was truly probably the most profitable technique I attempted.
This is applicable to each time and content material. I schedule my time when I’ve it, and I schedule content material.
For instance, if I’ve a couple of hours spare, I’ll spend a few minutes earlier than I get began prioritising my duties and including them to blocks of time. I normally attempt to “eat the frog first”, i.e. doing the factor that’s the toughest to do, so the remainder is less complicated (and likewise may be added to tomorrow’s to-do checklist if I get interrupted, as they’re not as time-sensitive because the frog).
My frog is normally content material creation. I want to do this after I’m motivated and have house to assume. Picture processing I can do later, and with much less mind bandwidth. So I schedule creation first, then different duties.
Scheduling content material is tremendous helpful for while you don’t have time to weblog each day, otherwise you’re taking a break. Scheduling content material in your weblog and scheduling your social media means much less hands-on work, and extra time to work on different issues. Like binge-watching Netflix and consuming popcorn.
In case you’re scheduling your social media, do ensure you pop onto the platforms at sure occasions to answer individuals. It’s greatest if you happen to can put up and reply in actual time, but when that’s not at all times doable (I do know for me it actually isn’t), then schedule the updates, and reply when you might have time. Or while you’ve scheduled time in your day to reply!
Work out while you’re best
I’ll always remember one morning I wakened earlier than the birds and puzzled if I ought to simply research for my upcoming check seeing as if I wasn’t going again to sleep anytime quickly. I used to be quickly shocked to understand how clear my considering was and the way nicely I understood what I used to be studying. My consideration was centered and issues made excellent sense. I felt like I had mastered some fairly troublesome ideas (it was a third-year psychology examination, in spite of everything) and was nicely on my option to acing a check – all earlier than breakfast! I knew immediately I used to be a morning individual.
Whereas working within the early hours hasn’t been achievable for me in the previous couple of years (two children who don’t sleep, heaven assist me), I do know I’m extra environment friendly for mind duties within the morning, and might satisfactorily reply to emails and requests, add recipes, and do admin later within the afternoon. I’m fairly fried by evening and might barely string a sentence collectively, so I don’t even hassle.
A buddy of mine is the other – she doesn’t actually get her writing groove on till late afternoon, and can write up till bedtime. It’s all about figuring out while you’re probably the most environment friendly so that you aren’t making an attempt to put in writing a 2000 phrase put up on Fb algorithm adjustments while you’re canine drained and fuzzy. If you’re environment friendly, you don’t waste time – and as a bonus, you full duties quicker.
Bless you, web automation instruments, the place would we be with out you? They’re fiercely mentioned, loyalties are sturdy – it’s laborious to not love one thing that makes your life a lot simpler.
There’s been loads of dialogue right here on ProBlogger about what sorts of instruments everybody loves to make use of for automation – every little thing from social media scheduling apps to creating reviews in Google Analytics in order that they’re despatched to you repeatedly and it saves you going on the lookout for them.
You possibly can automate loads of issues to your weblog: If This Then That (IFTTT) is large for automated behaviours. It could do something from posting your Instagram photos to your twitter account (thereby bypassing that pesky concern of Instagram pictures not exhibiting up in newsfeeds), you may be emailed when somebody mentions you on-line, you possibly can “like” a observe on Soundcloud and have it immediately downloaded to your Dropbox – loads of issues you possibly can set as much as mechanically occur after a set off of your selecting.
I needed to giggle after I noticed this automation for fogeys:
E-mail canned responses are an exquisite factor if you end up answering individuals with the identical data time and again. Gmail particularly is helpful for this – it’s going to ship a pre-written response as a reply to inquiring emails. You can automate the responses to be despatched based mostly on the standards you select – typically sender, topic, key phrase, and so forth. Very helpful for releasing up your time.
Automation doesn’t get a lot better than apps that handle your social media. Not do you must anticipate posts to go stay earlier than you manually replace them to your Fb! Or set reminders for while you needed to tweet out your hyperlink based mostly on when your viewers is on-line. There are many locations to go the place you schedule a bunch of posts to exit at a time of your selecting. Darren makes use of Sprout Social (see his social media scheduling workflow here), I exploit a mix of CoSchedule and Buffer, and there are lots that may aid you out relating to Instagram and Pinterest, too – specifically Sked Social, Hootsuite, Agorapulse and Tailwind.
I can not suggest this sufficient! I haven’t at all times completed it, but it surely made an enormous distinction to how I spent my time, and the way environment friendly I used to be after I lastly had the time.
After I nailed the planning of time, I moved onto the planning of content material. It was necessary for me to take a step again and see the larger image of what I wanted to do and what I needed to attain when it got here to running a blog. It was not sufficient to simply present up each day and do what wanted to be completed, I needed to plan first so I might be in management, moderately than at all times working to catch up. I hate working.
The very first thing I did was work out after I was best now that I couldn’t do the early mornings any extra. Then I found out which elements of the day can be used for which duties. Then I made the holiest of holies: the editorial calendar. Even when I didn’t know precisely what day I’d be running a blog that pot pie recipe, figuring out I had a put up to put in writing about pot pies (or creating achievable blogging goals) meant I wasn’t faffing round questioning what to do or what to put in writing. Once I end one put up, I have a look at my checklist and transfer onto the subsequent. I transfer the calendar round after I write spontaneous posts, however having an overarching framework with which to reference has been the breakthrough for me.
You possibly can take heed to the webinar Darren and I did with Darlene of Digital Images Faculty the place we talk about.
I exploit good previous pen and paper plus CoSchedule for Veggie Mama, and I exploit a Google Doc and Google Calendar for content material right here on ProBlogger.
Bonus tip: Outsource
Generally it’s simply essential. Right here’s 44 Things Chris Ducker Thinks Bloggers Should Delegate to Virtual Staff.
And there you might have it! 5 (nicely, six) methods you possibly can streamline your workflow to get extra completed.
So what about you? Have you ever discovered some shortcuts that aid you weblog successfully? I’d love to listen to them!
Stacey was the Managing Editor of ProBlogger.com: a author, blogger, and full-time phrase nerd balancing all of it with being a stay-at-home mum. She writes about all this and extra at Veggie Mama. Chat together with her on Twitter @veggie_mama or be entertained on Facebook.
This text was initially Printed sixteenth February 2015 and up to date seventh April 2022.